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ONLINE & OFFLINE IMAGE CAMPAIGN FOR A BESPOKE GIANT DESK LAMP
Our project aims to shed light on the amusing yet poignant reality of a misfit lamp struggling to fit into its regular-sized surroundings as it awkwardly navigates an elevator, stands tall outside its regular sized apartment, and seeks shelter under a beach umbrella. The target was to create each scene a wide shot, 2 close ups as well as a short teaser-like animation